Influential — Behaviour Intelligence Platform

Influential helps organisations design surveys, apply validated behaviour diagnostics, analyse perception gaps, and generate structured intelligence reports for leadership, culture, engagement, performance, brand perception, and organisational fit.

Key capabilities

Survey builder with Likert, ranking, matrix, multiple choice, open text, dichotomy sliders, and forced-ranking question types.
Behaviour frameworks including PPI, EII, TPPI, TDD, LSCD, LISQ, CBD-19, DBD-18, Org Fit, Brand Perception, High Performance Culture, and Customer-to-Culture Influence Map.
Multi-audience collection for leadership, management, employees, customers, and external stakeholders.
Gap analysis across culture, values, goals, needs, leadership behaviours, team dynamics, customer experience, and brand promise delivery.
Structured reports with executive summaries, key findings, charts, recommendations, and phased action plans.

Subscription levels

Launch, Engagement, Performance, and Enterprise plans support organisations from survey rollout through to white-label diagnostic programs.

Influential, Behaviour Intelligence Platform

Customer Behaviour Intelligence: From CX Score to CX Decision

NPS and CSAT tell you the temperature. Customer behaviour intelligence tells you which behaviour drove it, which segment is diverging and what to change. A guide for CX leaders.